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Wealth in Central and Eastern Europe on the upswing
16.11.2007 - Nuremberg, November 13, 2007 – In several regions of Central and Eastern Europe, people are wealthier than their Western European neighbors. For instance, Budapest’s inhabitants have more money than those of Freienbessingen in the German state of Thuringia.

Dear Madam, Dear Sir

I would like to thank you for your presence in the specialised conference Retail Banking Forum 2006, organised in cooperation with the professional journal „Bankovnictví“ on May 10, 2006, at the andel´s hotel in Prague.

The conference welcomed more than 60 specialists who openly discussed the topic of new strategies and opportunities in the field of financial services.

The introductory block was targeted on the balance between local and global strategy of a bank. Václav Kubata, Marketing Manager of Česka Spořitelna (whose speech gained the best evaluation by participants) emphasized the importance of the brand, service quality and key role of the clients’ trust in the power of the institution. Ursula Swoboda from FESSEL-GfK Wien presented the findings from the study focused on recent development in the market of financial institutions in CE Europe. The following slot dealt with the question whether it is ever possible to search for new customers in the saturated markets. Nick Watkins from GfK NOP London performed the catching experience from UK market that is by 5-10 years in advance of the rest of Europe. Among others, he accented an Internet banking and a strong orientation on clients’ motivation towards more intensive use of already purchased services. Branko Šefránek from Allianz-Slovenská poisťovna underlined the impact of pension reform on the communication of insurance companies in Slovakia.

A very open discussion brought in the confrontation of views on safety of on-line banking, possibilities of communication with older generation of clients or general comprehensibility of financial products for clients.

Human resources manager Karel Vasak (Komerční banka) and Guy Plessen (The Academy) opened the second part of Retail Banking Forum. According to their opinion, the evident key success factor is human resources development, inc. the system of continuous development of employees, care for their motivation, flexibility and mobility (including the internal one). Articulation of mobile and affiliate network, usage of geographic software, location of new branch offices, regional market management, usage of external data by expansion – all these factors help to optimise the affiliate network, as was shown in case studies presented by Tomáš Drtina from INCOMA Research. The final speech of Jana Riebová from HVB Bank revealed the experience with HR optimation via sophisticated IT solutions reflecting the complicated legislation.

Retail Banking Forum 2006 was given thanks to the support of many partners, headed by the Gold partner – ORACLE company. Expert guarantor was the research agency GfK.

On behalf of organisers I wish you much success both in your personal life and business and look forward to meeting you at other professional meetings held by INCOMA Consult.

 

Antonín Parma
General Manager
INCOMA Consult

 

 

Organizers
 



 



 


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Partners of the Retail Banking Forum 2006

 

Gold Partner
 


 
 


Silver Partners
 



 



 

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Media Partner